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By definition, the word gimmick means: a trick or device intended to attract attention, publicity, or trade.. We use the word a lot to describe ideas that make a product stand out, but are not necessarily useful.
The other day my buddy Jon Rettinger asked everyone what their favorite phone was on Twitter, and I couldn’t name just one. Cellphones have been my life since 1998, at a time when owning a clamshell was the exclusive privilege for the wealthy.
I paid a lot of money for my first Nokia 282, and even more for my Motorola TimePort 8167, later my StarTAC 7860 and then my all-time-favorite, the Motorola V60i. All had one thing in common: They were clamshells at a time when every other phone was the size of Texas. See, back then, having your phone collapse was NOT a gimmick. And sure, everyone wanted to be that guy with the flashing LED on his belt holster, which he would then unsnap with a single hand to make or take that call.
So of course I was the perfect target for the new RAZR and the Samsung Galaxy Z Flip. Tablets collapsing into phones is definitely more useful, but only the clamshell would allow Generation X folks like me to re-live the nostalgia of being “that guy” again.
So, I tried both. Compared them in a video, and quickly realized Z Flip was the better foldable, but then using it for months has made me ask a more important question: Is a clamshell a better phone, just like in the old days? I mean they’re cool, and they do turn some heads, but does the clamshell solve a problem, or is it a very pricey and fragile solution in search for one? Heck after the frenzy of stress testing videos, most of the people I talk to just want to know if it survives real world use, and that is this series’ specialty. I’m Jaime Rivera with Pocketnow and this is the Samsung Galaxy Z Flip After The Buzz.
Graphics provided by: Motionvfx.com