Guvera today announced the arrival of its music service for Indian consumers. Offering a choice of over 12 million tracks, Guvera will reach consumers through its mobile apps available on both Android and iOS platforms.
Guvera will give users access to unlimited music from local Bollywood albums and international artists with curated playlists. The service is ad-funded, which allows them to make it free for users and features something called as #Play that allows users to tailor the music experience based on their current mood, activity or preferences by searching using hashtags.
Guvera will also sell its paid service ‘Guvera Platinum’ for Rs. 199 per month.